Overview of the Music Business

Welcome to the Jungle will get you up to speed with a general overview of how the modern music business operates, and where revenue is generated in the industry.

Included in this course

Estimated Length: 4h30m
40 modules across 5 lessons
12 animated videos
8 interactive learning checks
Certificate of Completion

About this Course

From songs being written and recorded to streamed and performed live, how it all comes together to generate revenue is essential knowledge to anyone in the business. Upon completion of this course you will know how and where music business revenue is generated, the players involved, their roles, and emerge with a detailed understanding of intellectual property and the copyright laws that protect and sustain it.

What You'll Learn

  • To identify the products and overall structure of the music business.  
  • To distinguish the various income streams from recorded music, music publishing, live performances, and merchandising.
  • An understanding of intellectual property and how it's protected.
  • The roles played by key people and companies in the music industry.
  •  How deals get done in the music industry.

Course Breakdown

Featured Testimonial

Inside This Course

Meet the Intells

A screen capture of a Creative Intell Academy course with an example of an illustrated comic-book style course introduction within the course.
The Intells is an animated series that teaches the real business of music through storytelling. Each episode breaks industry topics down into fun, easy to understand segments and can be watched individually or as part of the course content.

Crystalize your knowledge with interactive learning checks

A screen capture of a Creative Intell Academy course with an example of a multiple choice Interactive Learning Check content box within the course.
Solidify your knowledge of music industry agreements with multiple-choice quizzes and drag-and-drop puzzles to help you remember what you've learned in a fun and engaging way.

Who Does What in the Music Industry

An African-American woman in business attire looks at two silhouetted figures with question marks overlayed on their chests.
From songwriters to booking agents to record labels and publishers, the list of people and entities populating the music industry can seem endless. Our detailed analysis of industry roles and responsibilities reveals exactly what these individuals and organizations do, and how revenue is generated.

Inside the Real Music Industry

A Latin-American man stands behind an x-ray board. Inside him is a musical note.
True stories of artists in real-life scenarios, often based on our own personal dealings with them, are peppered throughout the course.

Adventures in Streaming

An Asian-American girl leaps through the air while listening to an MP3 player connected to wired headphones.
Unravel the mystery of how music streaming generates money and how it is paid to recording artists, producers, record labels, publishers, and songwriters.

Protect Yourself

A young Asian-American woman dressed in a football helmet and shoulder pads catches a football. The shoulder pads have the copyright and music copyright icons on either side.
Our courses give you the knowledge and skills to protect your work and move forward in the music business with confidence. Based on real information from industry insiders, we help you make informed decisions, avoid costly mistakes, and protect yourself from unscrupulous actors. Sign up and invest in your career today.

Trusted By

Songwriters, Producers, Managers, Industry Executives and Lawyers

Austin Rosen, co-manager of Post Malone.
“For anyone wanting to get into the music industry, the Creative Intell Academy courses are the best to take. If you’re an artist, writer, producer or manager, this will change the game and the way you operate.”
Austin Rosen
co-manager of Post Malone
Lucas Keller, President and Founder of Milk & Honey
" The more informed the producer is on how the business works, the easier it is to manage their career.  Creative Intell Academy takes complex legal concepts, breaks them down, and makes them easy to understand. We recommend all of our clients take these courses now."
Lucas Keller
President/Founder of Milk & Honey
Dana Biondi, manager of Suicide Boys.
"Unlock your music career's fullest potential with the Creative Intell Academy. Avoid costly legal mistakes, sign smart contracts, and maximize your revenue. As a manager of platinum-selling artists, I confidently endorse the CI Academy. They've got you covered."
Dana Biondi
manager of $uicideboy$

Backed by the management teams of

Post Malone

Lil Tecca

The Killers

Imagine Dragons

Bad Bunny

Trusted by the biggest firms in the industry